We’ve launched Instagram badges to help you link to and promote your Instagram web profile. Instagram web profiles help you showcase your brand and the content you share on Instagram. Now, with the introduction of badges, we’re making it easy to create a direct link to your Instagram web profile from any website or blog.

Instagram badges are designed to fit in with the other social media badges you are already using. Instagram badges are available in a range of sizes and can be added to your website, blog or anywhere that you want to link to your Instagram web profile.

Creating an Instagram badge for your brand or business is easy. First, make sure you are logged in online to the brand or business account and navigate to the Badges page by one of the following methods:

  • Visit your Instagram web profile page. Click on your username to access the drop down menu and choose “Badges”
  • Visit instagram.com/accounts/badges

From there, simply select the badge you’d like to use, copy the code and paste it into your site.

Instagram badges are an easy way to direct new followers to your Instagram web profile. Add them to your brand website, campaign promotions or personal blog to help users discover and engage with your Instagram content.